Audley Travel is a UK-based luxury tour operator that specializes in creating tailor-made holidays and experiences to over 80 destinations worldwide. Founded in 1996 by Craig Burkinshaw and John Brewer, the company has grown to employ over 600 people across its offices in Witney (Oxfordshire), London, and Boston (USA).Audley Travel generates revenue by providing highly personalized, data-driven & expert-created travel itineraries for its clients, focusing on delivering authentic experiences in each destination. The company's country specialists have extensive first-hand knowledge of the destinations they cover, allowing them to design unique trips tailored to individual interests and preferences.The company has a strong commitment to responsible travel and sustainability, as demonstrated by its B Corporation certification and support for various social and environmental initiatives in the destinations it operates. In recent years, Audley Travel has made strategic investments in enhancing its technology and marketing capabilities. In 2023, the company partnered with DEPT, a Salesforce premium technology partner, to implement Marketing Cloud and personalize its cross-channel marketing efforts. In 2014, the company expanded into the US market with the opening of an office in Boston, which has grown rapidly and now generates over 15% of total revenues.In 2012, private equity firm Equistone Partners Europe acquired a majority stake in Audley Travel during a management buyout. In 2015, 3i Group plc, an international investment manager, invested £159 million in Audley Travel, as Equistone Partners Europe exited its investment. 3i Group plc remains the current majority owner of Audley Travel.